Sending tattoo aftercare instructions people actually read

Send it in pieces, not all at once

Nobody takes in a full page of instructions an hour after getting tattooed. Split it up so each message arrives when it matters.

• Same day: your wrap or bandage method, washing, and what to stay away from this week.
• A few days in: peeling and itching are normal, don't pick at it, here's what isn't normal.
• A few weeks in: how's it healing, send me a photo, here's how to ask for a touch-up.

Write it in your own words

Artists teach different methods. Whatever yours is, write it the way you'd explain it at the counter. Clients read something that sounds like you. They skim something that sounds like a leaflet.

Include a line telling them when to see a doctor instead of messaging you: spreading redness, heat, fever. That protects them and it protects you.

How it works on Studio Haven

Care guides are under Forms. Write one per method if you teach more than one. When you mark the session Complete, the first aftercare email goes out, and the follow-ups send on the schedule you set in Client journey. Placeholders like the client's name fill in automatically.

Later on, the client can send you healed photos and request a touch-up from their portal, with up to five photos attached. You get the request by email and decide whether to send them a touch-up booking link. More on that in the touch-up guide.

See it from the client side

Open the demo studio and book it the way a client would, deposit and all. You don't need an account. When you're ready, set up your own page.

Related guides

• Tattoo touch-up policy and booking touch-ups
• Tattoo consent forms, signed before they walk in
• Tattoo appointment reminders that cut no-shows

Questions artists ask